Onboarding and Activation Specialist for HealthTech Startups
Activation is the single highest-ROI growth lever, yet most startups are well below industry averages. Hard fought signups are wasted along with the marketing spend that brought them.
I help turn sign ups into high value, retained users by creating onboarding flows that patients deserve.
NHS Covid Pass. 29 Million Users. Trusted at the Highest level
Increasing Activation for $10M ARR SaaS Scaleup
0-1 Onboarding for an Innovative Gift Giving Startup
Why does onboarding and activation matter?
When a patient comes to use your product, they are taking a major step in dealing with a serious life matter, potentially a life-changing one. Onboarding is your opportunity to show empathy, build trust, and demonstrate you truly understand their worries and needs. A thoughtful onboarding experience offers clarity, reassurance, and support at a moment when patients are most vulnerable, helping them feel understood and guiding them with confidence toward the care or outcome they need.